Leading with Big Data and Advanced Analytics



Leading with Big Data and Advanced Analytics


We live in a fast-moving, complex world of increasingly connected people and connected things that are creating vast new digital footprints. Digital technologies, data, AI and emerging collaborative platforms are the key enablers of the 4th industrial revolution.

“We stand on the brink of a technological revolution that will fundamentally alter the way we live, work, and relate to one another. In its scale, scope, and complexity, the transformation will be unlike anything humankind has experienced before. We do not yet know just how it will unfold, but one thing is clear: the response to it must be integrated and comprehensive, involving all stakeholders of the global polity, from the public and private sectors to academia and civil society.”

– Klaus Schwab, Founder and Executive Chairman of the World Economic Forum

Digital technologies are changing the way people within organizations work together. It is creating a culture in which business and technology leaders must join forces to realize value from all data. Insights from big data can enable all employees to make better decisions—deepening customer engagement, optimizing operations, preventing threats and fraud, and capitalizing on new sources of revenue. But escalating demand for insights requires a fundamentally new approach to architecture, tools and practices.

In this massively connect world data and intelligent platforms can provide organizations with the foundation for every decision. However, there are big challenges in making use of so much information.

– Too much data creates an information overload.

– Organizing and storing all of this data can be problematic.

– Organizations don’t know how to use all of this data to create insight.

To organize and make sense of data, executives must address these challenges as leadership issues not technical issues. To thrive, organizations need to process all the data available to provide specific insights and intelligent predictions that drives better business. This requires strategic understanding of the potential of data science, cost effective management of data and platforms combined with the skills to deliver the right type of insight in the right way.

Using data science and machine learning capabilities organizations now can massively improve marketing, create operational efficiency, build new business models, disrupt the competitive status quo of industry and spark innovation. In order to archive these disruptive benefits business leaders and decision makers need to have in-depth knowledge of how to get better value from data and transform their information landscape in a way that delivers continual value.

Dispelling the myth that “business leaders don’t need to be technical”

“We expect our executives to have a strong understanding of the financial performance of their companies. Shareholders would find it strange – or more likely, unacceptable – if a CEO said, “I’m not financially-inclined” and passed along financial performance inquires to his or her CFO. Similarly, CEOs in an increasingly digital world will struggle to say, “I’m not technical” and hand over mission-critical business questions for the engineers to answer.”

Andrea Coravos

No matter your industry, or the type of organization you work for, your world is driven by data. To deal with this data driven world, business and technology professionals must be equipped to use data as a strategic resource.


Data Science Middle East (DSME) in partnership with EVERATI is excited to announce a 2-day Executive Masterclass in Dubai to learn about practical strategies, models, and techniques for building up a smart and intelligent enterprise.

By attending this masterclass, you will be able to contribute in the design of data strategy, ignite initiatives leveraging data as a strategic asset and also equip yourself to lead an analytics team to success.

This 2-day executive masterclass will help you address questions like do I really need big data and advanced analytics capabilities in my organization –how will it help the business? What are the benefits of having a big data capability, and the risks of not having one? What can business expect as outcomes, and plus we will explore several use cases to show real value and impact of data science, machine intelligence and cloud technologies.

“There is a pressing need for more business people who can think quantitatively and make decisions based on data and analysis, and business people who can do so will become easily valuable.”

– Tom Davenport

Goals and Objectives of Masterclass

Big Data and Advanced Analytics Masterclass will help business and technology leaders in understanding and learning about commercial potential of data, applications and uses cases of data science, business focused applied know-how of cloud platforms and machine learning as well as big data ecosystem. In addition to this, this masterclass will help you in addressing questions such as; whether the big data and advanced analytics capabilities are needed in my organizations and how it can be useful in increasing my business. Another question that can be talk about could be related to the benefits of having big data technologies and what can be its risks and much more.

By the end of the masterclass participants will be able to:

– Explain Big Data, analytics and the Big Data ecosystem.

– Apply appropriate analytics tools and techniques to collect and analyse Big Data, and identify insights that can lead to actionable results.

– Leverage advanced analytics to create an organizational competitive advantage.

– Deploy the data analytics lifecycle to address Big Data analytics projects.

– Define machine learning, why it matters, and discuss its relationship to analytics, data science, and big data.

– Machine learning fundamentals, the importance of algorithms, and machine learning as a service.

– Highlight the key benefits that are being achieved with big data and how to identify, scope and secure support for a suitable pilot project.

Economist Intelligence Unit survey shows that currently, around 58% organizations want to make the greatest investment in digital transformation through big data and analytics. For achieving this, the master class is surely the best option and selection for them.

Who Should Attend Masterclass

Big Data and Advanced Analytics Masterclass is perfect for company’s CXO’s, CTOs, CIOs, and CSOs. It is ideal for company’s directors, nontechnical executives, and entrepreneurs as well as for business managers, business performance, analytics, customer services, marketing, finance, human resources and sales roles so as to achieve the highest standard of performance and perfection.

Attend this executive workshop to learn more about modern applications for big data, advanced analytics and machine learning, including recommendation systems, streaming analytics, deep learning and AI. And learn from the experiences of each other and  senior data and analytics leaders that have successfully navigated both organizational and technological challenges to adopt big data strategies and helped many organizations embark on their intelligent enterprise evolution.

Masterclass starts on 16-17 August 2016 in Dubai. You can register online by visiting www.bigdatamasterclass.me. Registration can be also done by emailing Nitesh Marwaha at nitesh.marwaha@everati.com or by calling us on +971 55 875 2588. For group discounts and corporate booking, you can email your requirements to hello@everati.com

Let’s join hands to make a progressive and prosperous digitized world with the expertise and skill set needed to move forward. Be a part of this masterclass and practically learn how to accelerate the ROI of your big data and data science initiatives.